Our mission at Cranberry Press is to make every book we publish worthy of critical acclaim and reader affection, and to give all authors we publish a national stage to spread their message. Cranberry Press has one of the strongest bestseller records in the publishing industry: Starting with the runaway hit, Pendulum: How Past Generation Shape our Present and Predict Our Future, to one of the Wall Street Journal's bestselling branding books of all time, Your Logo is Irrelevant, to acclaimed bestseller, Stop Complaining - Make Your Own Luck, Cranberry Press continually redefines the creative and intellectual potential of its books.Get Published
There are two primary reasons Cranberry Press books consistently reach bestseller lists, win national book awards, and sell for longer than titles published by the larger New York houses.
One reason is that we publish only a few books a year (usually five to 10) and we spend a great deal of time working with each author on the book. We pour our resources into producing unique quality, negotiating extraordinary retail placements, and designing and marketing our books in smart ways that position our titles for big sales, and supporting our sales force with promotions and incentives to keep our books selling for years after publication
Another reason for our success is that we serve a different master. Though most major publishers position themselves to cater to the changing demands of retailers, Cranberry Press is engineered to serve our authors. Rather than simply selling inventory to retailers for one dimensional profits, we use our distribution clout and sales history to further the careers of our authors and create multidimensional sales: We secure lots of highly visible shelf space
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